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公示语是城市形象的名片,是体现整体城市文化的重要标志,公示语的翻译程度直接影响了一个城市的形象建设。张家口是否能够通过申奥成功举办,提升自身城市形象,提高张家口城市的知名度,促进中国文化的对外传播,公示语翻译在此将起到重要的作用,怎样才能将得体适宜的公示语翻译运用得当,营造出一个良好的语言环境来接待八方来客,是我们在很长一段时间需要做的事情.
Publicity is the name card of the city image, is an important symbol of the overall urban culture, the degree of translation of publicity directly affects the image of a city. Whether Zhangjiakou can succeed in hosting the bidding through Olympic Games, improving its image of the city, increasing the popularity of Zhangjiakou city and promoting the spread of Chinese culture, the translation of publicity signs will play an important role in this. How to properly translate the proper public signs, To create a good language environment to receive guests from all directions is something we need to do for a long time.