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纵观世界上著名的大企业、大公司,都是在某个时候以某种方式通过资本运营发展起来的,企业通过运用资本杠杆,可以在最短的时间,以最小的成本,实现快速扩张。因此现在有些企业盲目地进行资本运营,但效果不佳,没有达到1+1>2的效果。有的甚至因此破产。进行资本运营是一把双刃刀。本文从三个方面对资本运营的成功进行了阐述,即资本运营是否具备内在条件、资本运营的行业选择及进行资本运营时机的选择。
Looking at the world famous large enterprises, large companies, are somehow some way through capital operation developed, companies through the use of capital leverage, in the shortest possible time, with the least cost to achieve rapid expansion. So now some companies blindly capital operation, but the effect is not good, did not achieve the effect of 1 +1> 2. Some even went bankrupt. Capital operation is a double-edged sword. This article elaborates the success of capital operation in three aspects: whether the capital operation has the inherent conditions, the industry choice of capital operation and the choice of the timing of capital operation.