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在中国这样一个历史悠久、文化积淀丰富的国家,在当前中国所处的经济社会转型期的特定阶段和公共资讯日益发达的全球化时代背景下,归纳和研究领导干部形象管理具有特殊而重要的意义。本文探讨了当前我国领导干部形象管理的重要性和必要性,剖析了当前领导干部形象管理存在的问题,并从建立领导形象评价标准的角度提出领导形象评价的针对性对策。
In a country like China, which has a long history and rich cultural heritage, under the background of the globalization era where the current economic transition in China is in a certain stage and the public information is becoming increasingly developed, it is of special and important importance to sum up and study the image management of leading cadres. significance. This article explores the importance and necessity of the image management of our country’s leading cadres, analyzes the existing problems in the image management of the leading cadres, and puts forward the countermeasures for the evaluation of the leadership image from the perspective of establishing the evaluation standard of the leadership image.