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目前,随着数字化和信息化的不断的普及,三网融合也得到了较快地发展。一些传统的广电系统开始不断地向网络电视的领域中迈进,使得网络电视开始逐渐的兴起。在本次的研究中,通过对在三网融合的背景下对网络电视的发展现状进行分析,从而从多方面对网络电视发展的特点进行详细的总结,通过对市场中的需求进行仔细的调查,从而为促进网络电视在三网融合的背景下得到快速的发展提出建设性的意见。
At present, with the continuous popularization of digitization and informationization, triple play has also been developed rapidly. Some traditional radio and television systems continue to move forward in the field of network television, making online television began to gradually rise. In this study, through the analysis of the current situation of the development of Internet TV under the background of triple play, the characteristics of the development of Internet TV are summarized from many aspects in detail. The demand in the market is carefully investigated , Thus putting forward constructive suggestions for promoting the rapid development of IPTV in the context of triple play.