一、广告产生背景分析在互联网高速发展的今天,凡是以“微”字开头的一些快餐式文化都受到了大众的喜欢和推崇。而在近一百年以来,卡地亚拥有“皇帝的珠宝商,珠宝商的皇帝”美誉。而回顾卡地亚的历史,就是回顾现代珠宝百年变迁的历史,而且在卡地亚的发展历史中,一直都是与各国的皇室贵族和社会名流保持着息息相关的联系和紧密的 First, the background analysis of the ad generated In the rapid development of the Internet today, all those who start with the “micro” word fast-food culture has been like and respected by the public. In the past hundred years, Cartier has “the emperor’s jeweler, jeweler’s emperor,” the reputation. The review of Cartier’s history, is to review the history of modern jewelry century change, but also in the history of the development of Cartier, has always been with the national royal aristocracy and celebrities maintained close contact and close