进入21世纪和后金融危机时代的各大市场,竞争非常激烈,形势也扑朔迷离,玩具行业同样难免这样的尴尬处境,于是,如何让产品增值成为了各行业最热议的话题之一。传统玩具如何走出销售低谷,主流玩具如何成功实现突破,新型玩具又如何迅速抢占市场,这些都离不开对产品增值方法的研 Into the 21st century and the financial crisis era of the major markets, the competition is fierce, the situation is confusing, the toy industry is equally inevitable that such an awkward situation, so how to make product value has become one of the hottest topics in various industries. How traditional toys out of sales downturn, how to achieve a breakthrough in mainstream toys, new toys and how to quickly seize the market, these are inseparable from the value-added product research