任何企业都要有以顾客为导向的营销理念,即要时时做到比顾客更了解他们的需求,并创造消费者的现有需求和潜在需求,并能快速满足他们,这样的企业才有可能求得生存和发展,才有可能成为未来的强者。企业营销成功之道在于坚持正确的营销理念即顾客导向。实践证明,营销远不是只为产品找到合适顾客,而是要为你的顾客创造出有竞争力的产品。对现代企业来说,不仅仅要了解顾客的 Any business must have a customer-oriented marketing philosophy, that is, to always be better than the customer to understand their needs, and create the existing needs of consumers and potential demand, and quickly meet them, so the business is possible To survive and develop, will it be possible to become a strong future. Enterprise marketing success lies in adhere to the correct marketing concept that is customer-oriented. Practice has proved that marketing is far from finding the right customer for the product, but creating a competitive product for your customer. For modern enterprises, not only to understand the customer’s