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统一规划的导向系统不仅可以形成风格上的一致,还可以在分类上做到明晰、有序,便于游客理解设计者的意图。本文着重阐述上海世博会德国馆导向系统设计,它注重人的心理感受和生理感受以及设计对象的整体性营造,对于游客来说会产生一种由衷的亲切感,包括了平面导向、立体导向和动态导向三部分,关系到视觉传达和环境设计两个领域。
Unified planning of the guidance system can not only form a consistent style, but also in the classification to be clear and orderly, easy for tourists to understand the designer’s intentions. This article focuses on the design of the orientation system of the German Pavilion at Shanghai World Expo. It focuses on the psychological and physical feelings of the human being as well as the integrality of the design objects. It creates a kind of cordial intimacy for tourists, including orientation of orientation, orientation and dynamics Guided three parts, relates to visual communication and environmental design in two areas.