老板观念的错误,是新保健品企业的病因。目前我国5000多家保健品企业中,每年约有500家新保健品企业诞生,每年也约有500家倒闭。生生死死,物竞天择,本是常事,但许多保健品企业并非死于激烈的竞争,而是自身患上了许多致命疾病。死亡并不可怕,怕的是不知道病因。许多死因具有普遍性,所以值得我们深入研究。 The wrong concept of the boss is the etiology of the new health care products business. At present, about 500 new health care products enterprises are born each year in more than 5,000 health care products enterprises in our country, and about 500 are closed down every year. Life and death, natural selection, this is commonplace, but many health care products companies are not killed in fierce competition, but their own suffering from many deadly diseases. Death is not terrible, fear is not aware of the cause. Many causes of death are universal, so it deserves our further study.