创造名牌成长的社会经济环境王绪君随着我国扩大开放，国外名牌产品必然对我国消费品市场形成巨大的冲击。国内市场上．有的国有名牌萎缩，有的退出市场。据市场调查，饮料、洗衣粉、化妆品、烟酒类、家用电器等大众消费品市场，正逐渐被外国名牌产品所占领或控制，有的已... The socio-economic environment for creating brand growth Wang Xujun With the expansion of China’s opening up, foreign brand-name products will inevitably have a huge impact on China’s consumer goods market. On the domestic market. Some state-owned brand names shrank, and some withdrew from the market. According to market research, the popular consumer goods market such as beverages, laundry detergent, cosmetics, tobacco and alcohol, household appliances, etc., is gradually being occupied or controlled by foreign brand-name products, and some have been...