随着信息和网络的快速发展,新媒体的出现,信息传播途径和方式更宽,阅读内容出现多样化。图书馆作为阅读重要场所之一,针对高职院校学生的特点,如何做好读者阅读推广工作,为师生读者提供更优质的服务成为重要的课题。文章分析高职院校阅读的现状,提出阅读推广的相关策略。 With the rapid development of information and network, the appearance of new media, the way and means of information dissemination are wider and the content of reading is diversified. As one of the important places for reading, library is one of the most important topics for the students in higher vocational colleges. How to do a good job in reading and promoting readers and providing better service to teachers and students? The article analyzes the current situation of reading in higher vocational colleges and puts forward the relevant strategies for reading and promoting.