鹿在历史积淀中,形成了多种意向表达,如与儒道、女性、图腾文化的融合。鹿作为禄文化的典型代表,在意向表达上为禄文化传承提供了图像表达的元素资源与史料支撑。笔者希望通过对鹿之儒道意象与仕途生生不息、鹿之女性崇拜与人丁兴旺、鹿图腾与官职禄位三方面的阐述,可以寻找到禄文化传承上的图纹创新。 Deer in the history of accumulation, formed a variety of expressions of intent, such as Confucianism and Taoism, women, totem culture integration. As a typical representative of Lu culture, deer provided the element resources and the historical support for Lu culture inheritance. I hope that through the deer’s image of Confucianism and career endless, deer’s female worship and flourishing population, deer totem and official position in three aspects of exposition, we can find Lu heritage culture on the pattern innovation.