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2009年中国共产党第十七届四中全会通过的《中共中央加强改进新形势下党建若干重大问题的决定》,明确提出要增强新形势下领导干部“应急管理、舆论引导和新兴媒体运用”的能力。培养领导干部的媒体沟通能力,涉及“道”、“学”、“技”三个层次,既要关注“道”和“学”的提升,也要注重“技”的历练。从心理学看,技巧不是知识的再现,不是认知水平的提高,而是在掌握知识、提高认知基础上的行为改进。
In 2009, the Fourth Plenary Session of the 17th Central Committee of the Communist Party of China passed the “Decision of the CPC Central Committee to Strengthen Several Major Issues in Party Building under the New Situation,” and clearly proposed that the leading cadres in the new situation should be strengthened to “urgently manage, guide public opinions and use emerging media” “Ability. To cultivate the media communication skills of leading cadres involves three levels of ”Taoism“, ”Learning“, and ”Technology“, and it is necessary to pay attention to the promotion of ”Taoism“ and ”Learning“ ”Skills " experience. From a psychological point of view, the skill is not the reproduction of knowledge, not the improvement of the level of cognition, but the behavior improvement based on the mastery of knowledge and improvement of cognition.