论文部分内容阅读
随着古镇旅游的走热,以及国家近年来对青年人自主创业的优惠政策,越来越多的青年创业者进入古镇创业。本文旨在从创业动机、创业支持性条件和创业风险三个方面对重庆市磁器口古镇的青年创业者的行为特征进行分析,从而进一步分析出青年创业对古镇发展的影响。研究发现青年创业促进古镇发展的同时,也面临着很多问题,比如创业类型与消费者需求不一致,同质化风险等。此外,相关政府部门也应该加大青年创业扶持政策的宣传,提高办事效率,更好地支持青年创业者。最后文章就相关问题提出相应建议。
With the tourism hot in the ancient town, as well as the state’s policy of starting businesses for young people in recent years, more and more young entrepreneurs have entered the town to start their own businesses. The purpose of this paper is to analyze the behavioral characteristics of young entrepreneurs in Ciqikou ancient town of Chongqing from three aspects: entrepreneurial motivation, entrepreneurial supportive conditions and venture risk, so as to further analyze the impact of youth entrepreneurship on the development of the ancient town. The study found that youth entrepreneurship while promoting the development of the town, but also face many problems, such as the type of entrepreneurship and consumer demand is not the same, the risk of homogeneity. In addition, the relevant government departments should also increase the promotion of youth entrepreneurship support policies, improve efficiency and better support young entrepreneurs. The last article put forward corresponding suggestions on relevant issues.