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打造精品锻造品牌杭州电视台影视频道(HTV-4),一直坚持以精彩影视剧播出为特色,主打纪实帮办类栏目品牌,全年贯穿极具社会影响力的大型活动。多年来,尝试各种新媒体技术,提升与观众的贴近性与互动性,并在此基础上,进一步扩大收视份额。2013年频道多部电视剧稳居晚间同时段收视前列,收视屡创新高。频道节目主要包括:热点纪实类民生新闻《新闻直击》、原创情感帮办栏目《幸福从天降》、实用养身类节目《健康起义》、维权帮办生活服务类节目《家居新视点》、中国首档丝绸文化访谈类节目《字说丝绸》。
Create a boutique forging brand Hangzhou TV Channel (HTV-4), has always insisted on the wonderful film and television play features, the main documentary to help manage the category column brand throughout the year through the great social impact of large-scale activities. Over the years, various new media technologies have been tried to enhance the closeness and interaction with audiences and, on this basis, to further expand the viewing share. In 2013, many television series ranked the forefront of the same period of time in the same period of ratings, and the ratings hit record highs. Channel programs include: popular documentary category livelihood news “hit the news”, the original emotional help the column “happy from heaven”, practical health class program “healthy uprising” rights advocacy life service class “home new point of view” Silk cultural interviews program “word that silk.”