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当前,全域旅游是各级政府全力推动旅游发展的一种全新模式,而这种新模式也冲击到了传统旅游行业,导游服务工作也不例外,地处古丝绸之路黄金段上的河西走廊,是发展旅游业的理想区域。导游服务质量的好坏在一定程度上会影响到河西走廊旅游业的发展。文章在全域旅游视角下,分析河西走廊导游服务质量的制约因素,并针对这些制约因素提出了相应的提升对策。
At present, the global tourism is a brand new model for all levels of government to promote tourism development. However, this new model has also hit the traditional tourism industry. The tour guide service is no exception. The Hexi Corridor is located on the golden section of the ancient Silk Road, Is an ideal area for the development of tourism. The quality of tour guides will affect the development of tourism in Hexi Corridor to a certain extent. In the view of global tourism, this article analyzes the restrictive factors of the service quality of tour guides in Hexi Corridor and puts forward the corresponding countermeasures to these restrictive factors.