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刘建国是华美制冷设备厂的推销员,他已年过四十,两年前由企管科调到销售科,开始从事推销工作。两年来,刘建国辛勤工作,到年末总结时,他的空调产品销售额遥遥领先,居销售科之冠。其他推销员纷纷向刘建国请教他的推销秘诀,刘建国毫不隐瞒,向大家说出他的成功诀窍在四个方面:(1)抓住建筑设计人员这个环节,大量掌握工程信息;(2)通过分析,了解每个工程项目中最关键的
Liu Jianguo is a salesman of China Refrigeration Equipment Factory. He has already passed 40 years. Two years ago, he was transferred from the Business Management Section to the Sales Section and began to engage in sales promotion. In the past two years, Liu Jianguo has worked hard. By the end of the year, his sales of air-conditioning products were far ahead, ranking first in the sales department. Other salesmen consulted Liu Jianguo with his tips on promotion. Liu Jianguo did not hide it. He told him that his success was in four aspects: (1) Grasping the link of architectural designers, mastering a great deal of engineering information; (2) Passing Analyze and understand the most critical of each project