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随着信息科技的快速发展以及不同媒介之间的日趋融合,电视编导作为电视节目制作的核心更需要不断提升自身的综合素质,把握一定的节目制作技巧,才能在激烈的市场竞争中,生产出更多优良的电视节目。本文以“新时期电视编导的节目创作技巧”为主要研究对象,首先阐释了电视编导在节目策划和呈现过程中的作用体现,然后从定位、互动和策略这3个角度论述了具体的创作技巧呈现。望本文的论述能对广大处于激烈媒体竞争中的电视人,带来发展与创新的全新视角,推动中国电视节目制作行业的发展。
With the rapid development of information technology and the increasingly integration of different media, TV directors, as the core of television program production, need to constantly improve their overall quality and master certain program production skills to produce in the fierce market competition More good tv shows. This dissertation mainly focuses on the TV creative techniques of TV directors in the new period. First of all, it illustrates the role of TV directors in the planning and presentation of programs. Then, the author discusses the specific Creative skills presented. We hope that this essay will bring a new perspective of development and innovation to the broad masses of TV people in the fierce media competition and promote the development of the television program production industry in China.