嘉兴的农民企业家陈宏达吸取安徽符离集烧鸡的特长,再增加一点糖份以适合杭嘉苏人口味,烧出了别具风味的宏达烧鸡,成了嘉兴几乎无人不晓的名产。 为了扩大销路以便进入沪苏杭等市场,陈宏达早就想到必须发展真空包装。于是他购置机器,亲自钻研,反复试验,直到一只只进入真空包装的宏达烧鸡能突破存放时间的限制。 宏达烧鸡是靠口味、价格和质量来进入市场的。 Jia Hong, a farmer entrepreneur in Jiaxing, absorbed the specialty of Anhui Fujiji roast chicken, added a little sugar to suit the flavor of Hangjiasu people, and burnt a unique flavor of Hongda roast chicken, becoming a famous product that was almost unknown in Jiaxing. . In order to expand sales to enter Shanghai, Suzhou, and other markets, Chen Hongda had long thought that vacuum packaging must be developed. So he purchased the machine, studied it himself, and tried it repeatedly, until a HTC roast chicken that only entered vacuum packaging could break the limit of storage time. Honda roast chicken enters the market by taste, price and quality.