从卖什么——怎么卖——在哪里卖,“决胜终端”已成为众多服装企业的共识。对于一些想在终端竞争中占据领先优势的企业来说,选择什么样的终端类型,成了品牌战略中的重要决策环节。 What to sell - how to sell - where to sell, “determinate terminal ” has become the consensus of many garment companies. For some enterprises that want to take the lead in terminal competition, what kind of terminal type is chosen becomes an important decision-making link in the brand strategy.