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一款手游的生命力“日版Facebook”MiCi在推出手游《怪物弹珠》之前,经历了1600万美元的年度亏损,但现在该公司在截至3月前一整年的运营利润预计已经达到了200万美元。这中间到底发生了什么?以下是他的全文主要内容:有着“日本Facebook”之称的知名社交网站Mixi早在2006年就进行了IPO,并被认作是当时走上IPO之路的首个“web 2.0企业”。在此后的很长一段时间内,Mixi一直保持着稳健的增长态势,这一情况直到诸如DeNA、GREE、Twitter、Facebook和Line这些社交和游戏公司开始同Mixi展开竞争,以及Mixi停止了自己的创新步伐后才发生了变化。事实上,在2011、2012年左右,不少日本用户都认为Mixi实际上已经濒临倒闭。2012年5月,Mixi在日交所的股价回落到了1500日元,这一价位相比该公
A hand-travel vitality “Japan Facebook ” MiCi experienced an annual loss of 16 million dollars before launching the mobile game “Monster Marbles”, but now the company’s operating profit for the full year ending March is estimated Has reached 200 million. What’s going on in the middle? Here’s his main text: Mixi, a well-known social network with “Facebook Japan”, made an IPO as early as 2006 and is considered the way to go on the IPO First “web 2.0 business”. For a long time to come, Mixi has seen steady growth until social and gaming companies such as DeNA, GREE, Twitter, Facebook and Line started to compete with Mixi and Mixi stopped innovating Changes have taken place since the pace. In fact, in 2011 and around 2012, many Japanese users think Mixi is actually on the verge of collapse. In May 2012, Mixi’s share price on the daily exchange dropped to 1,500 yen,