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一个企业的发展涵盖了方方面面的内容,比如说人才、管理、资金、质量、服务,或者品牌、企业文化等,可谓仁者见仁、智者见智。其实,这些对企业的发展和影响都极其重要,那么,你到底要抓住那一环,才是抓住了问题的中心,牵一发而动全身,让所有的问题迎刃而解?笔者认为,影响现代企业最核心、最基础的竞争力是企业文化。“企业文化所形成的智力、凝聚力、创造力是一种无形资产,从某种意义上来说,就是第一生产力”。因此,通过加强企业文化建设,提高企业员工、管理者的文化素质和管理水平,对于提升企业的综合实力、更好地参与国际、国内市场竞争具有重要意义。
The development of a business covers all aspects of content, such as talent, management, funding, quality, service, or brand, corporate culture, can be described as benevolent, benevolent wise. In fact, these are very important for the development and impact of the enterprise. So, in the end, should you grasp the link and grasp the problem center, make the whole body move and solve all the problems? The author believes that the impact The core of modern business, the most basic competitiveness is the corporate culture. “The intelligence, cohesion and creativity formed by the corporate culture are intangible assets, and in a sense, they are the primary productive forces.” Therefore, it is of great significance to enhance the overall strength of enterprises and to better participate in the international and domestic market competition by strengthening the corporate culture and enhancing the cultural quality and management level of employees and managers.