大数据时代即将来临,与无数据和小数据时代相比,期刊编辑出版业必将面临新的挑战,但也带来新的机遇。最大的机遇就是工作方式和思维方式的转型。因此,由编辑出版数字化向数据化的转型便成为时代的潮流。产业升级、从数据中发现和挖掘优质稿源、更加准确的定位和服务将成为编辑出版业的首选目标。 Big data era is approaching, compared with the era of no data and small data, journal editorial and publishing industry will face new challenges, but also bring new opportunities. The biggest opportunity is the transformation of working methods and ways of thinking. Therefore, the transition from editing and publishing to digitization has become the trend of the times. Industrial upgrading, the discovery and mining of high-quality source from the data, more accurate positioning and service will be the editing and publishing industry’s preferred target.