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如今,标点符号常常被应用于现代招贴设计之中,既体现了传统的民族文化特性,又突出了日新月异的时代气息,以其巨大的生命力和感染力、丰富的文化内涵和无穷的艺术魅力为世人所关注。从招贴设计来讲,标点符号是较为简单的设计元素,却有着极为丰富而复杂的情感特征,它的内涵丰富、构架简洁、用途广泛、影响深远,极具情趣意味和装饰作用。文章指出,通过一定的设计创意,结合原有的文化特性,赋予标点符号以艺术性的再创造、恰当的表现,既能突出招贴设计的文化价值,又能突出设计创意,增强画面个性,使招贴更加引人注目。
Nowadays, punctuation marks are often used in the design of modern poster. They not only reflect the traditional national culture characteristics, but also highlight the ever-changing flavor of the times. With their great vitality and appeal, rich cultural connotation and endless artistic charm World attention. From the poster design, punctuation is a relatively simple design element, but it has a very rich and complex emotional features, its rich connotation, simple structure, wide range of uses, far-reaching, very interesting and decorative effect. The article points out that by giving some creative ideas and combining with the original cultural features, punctuation marks can be given artistic re-creation and proper performance, which not only can highlight the cultural value of poster design but also highlight the creative ideas and enhance the personality of the poster so that the poster More eye-catching.