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银行、保险业的合作(简称银保合作)作为现代金融业不断拓展业务空间,实现利润最大化的一种新模式,逐渐被金融业广泛接受,取得了较为理想的收益并成为金融业积极开拓的新亮点。对于银行来说,积极发展银保业务不仅可以丰富银行的服务内容,拓展业务,降低银行对利差收入的依赖性,而且可以利用保险公司的客户,深挖保险公司拥有资源的潜力,实现资源共享;对于保险公司来说,利用银行庞大的营业网络
As a new mode of expanding the business space and maximizing profits, the cooperation between banks and insurance industry (hereinafter referred to as “bank-insurance cooperation”) has been widely accepted by the financial industry and has made favorable returns and has been actively developed by the financial industry New bright spot. For banks, the active development of bank and insurance business can not only enrich the bank’s service content, expand their business and reduce the bank’s dependence on spread income, but also can take advantage of the insurance company’s customers, digging the potential of insurance companies have the resources to achieve the resources Sharing; for insurance companies, the use of bank’s huge business network