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随着生活水平的日趋优异,旅游从过去的游山玩水逐渐发展成一种充满文化氛围的精神享受。旅游是沟通历史与现实的桥梁,因此,旅游资源开发研究人员需在提升旅游业绩同时,将文化带入到旅游产品中去,使得传统文化得以传承和延续。由北京大学出版社出版的《世界旅游文化——一个崭新的旅游文化读本》一书吸取了中国旅游文化和世界旅游文化的精华部分,将旅游文化的独特风貌展现在了读者面前,是一本既能吸取知识又能获得精神享受的旅游文化类书籍。旅游文化是指某个民族或是国家在旅游实践中体现出的该民族
With the increasingly excellent standard of living, tourism from the past to play in the mountains and gradually developed into a cultural atmosphere full of spiritual enjoyment. Tourism is a bridge of communication between history and reality. Therefore, researchers of tourism resources development need to bring the culture into the tourism products while enhancing the tourism performance so that the traditional culture can be inherited and extended. The book entitled “World Tourism Culture - A Brand-new Tourism Culture Reader” published by Peking University Press draws on the essence of China’s tourism culture and the world’s tourism culture. It presents the unique style of tourism culture in front of readers. Tourism and culture books that draw both knowledge and spiritual enjoyment. Tourism culture refers to a nation or country in the tourism practice embodied in the nation