产品的过剩使某件商品很难脱颖而出。在这种情况下,往往只有一些反常态的形象设计才能使产品在视觉之网中凸现出来,对“反常态”的追求是人类的一种本能,是自然规律所决定的。普通人在10米以外能见到的只是一些大的东西,而只有新颖的东西才能引起他的注意。人类对视觉艺术的反 Excess product makes it difficult for a product to stand out. Under such circumstances, there are often only a few anomalous images designed to make the product appear in the visual network. The pursuit of the “abnormal state” is a kind of instinct of mankind and is determined by the laws of nature. Ordinary people can only see some big things beyond 10 meters, and only novelty can attract his attention. Human opposition to visual arts