做好汽车市场分析预测是汽车企业适应市场竞争的需要,更是汽车企业发展战略的需要。以汽车市场为导向,科学地制定汽车企业可持续发展的营销目标已经成为当前每一个汽车企业关注的问题。为了给汽车市场分析预测阶段的背景或者称作特征定位,本文依据我国汽车市场发展的不同阶段, Do a good job in the automotive market analysis and forecasting is the automobile enterprises to adapt to the needs of market competition, but also the development of car companies need strategy. To the automotive market as a guide, scientifically develop the sustainable development of automotive business marketing goals has become the current concern of each car business issues. In order to analyze the background of the automobile market forecasting stage or as the feature orientation, this article based on the different stages of the development of China’s automobile market,