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这是一个千帆竞发、群雄争霸的时代,我们必须承认在互联网大潮的冲击之下,曾经风光无限的传统媒体不得不放下身段去接受各类新媒体的挑战,也不得不面临广告收入下滑这个残酷的事实。在这个严峻的形势之下,鱼子酱文化传媒全面接盘了央视少儿的广告业务,有不少人问我为什么敢这么做?我想原因不外乎两点:一是源于我们对于社会时局发展的准确判断,二是源于我们对于央视少儿平台的高度认可。
This is an era when thousands of sail competitions and warlords fight for hegemony. We must admit that under the impact of the tide of the Internet, the once famed traditional media had to lay aside itself to accept the challenges of various types of new media as well as face the decline of advertising revenue Cruel fact. In this grim situation, caviar culture media comprehensive access to the CCTV children’s advertising business, many people asked me why I dare to do so? I think the reason is nothing more than two points: First, from our current situation in society Development of accurate judgments, and second, from our high recognition of CCTV children’s platform.