在报业式微之时,一些美国社区华文报却保持了继续增长的势头。肇兴于《海华都市报》的费城新主流传媒公司,2008年金融风暴之后创刊的两份报刊均获得平稳发展,并利用社交媒体和视频平台进行文、图、视频相结合的多维表达、互动传播,保证了“接近性”社区讯息的有效传播,践行“为当地亚裔群体弥合媒介代沟”的宗旨。 At the time of newspaper industry, some American community Chinese newspapers maintained their momentum of continued growth. Zhaoxing in the “Haihua Metropolis Daily” Philadelphia’s new mainstream media company, founded in 2008 after the financial turmoil in both newspapers have been steadily developed, and the use of social media and video platforms for text, graphics, video multi-dimensional expression, The interactive communication ensures the effective communication of community information and implements the principle of “bridging media generation gap for local Asian groups”.