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印象主义起源于19世纪法国的一种艺术思潮,它创造性地将“光”“色”与感官美学相结合,开创了一个划时代的绘画流派。此绘画流派对当代视觉传达设计产生了重要影响,本文中笔者就以色彩为论述角度,详细分析了当代视觉传达设计对印象主义三种绘画风格——印象主义、新印象主义、后印象主义的借鉴,以期为广大设计者提供更多的设计思路。
Impressionism originated from a kind of artistic trend in 19th century France. It creatively combined “light” and “color” with sensory aesthetics to create an epoch-making school of painting. This painting genre has an important influence on the design of contemporary visual communication. In this paper, the author discusses the three visual styles of impressionism: impressionism, neo-impressionism and post-impressionism Learn from, in order to provide more design ideas for the majority of designers.