论文部分内容阅读
所谓商业模式,就是仔细搞清楚你如何赚钱:谁付你钱——客户;你给客户啥好处——价值;你如何让客户掏钱——营销;你如何将价值送达客户——渠道;你如何做——主要任务;你缺少什么——资源;谁能帮助你——合作伙伴;你有多少种赚钱方式——产品线;你需要花费才能赚到钱——成本结构……没有商业模式的创业等于送死。
The so-called business model is to carefully figure out how you make money: who pays you money—customers; you give customers benefits—value; how do you make customers save money—marketing; how do you deliver value to customers—channels; How do you do - the main task; what you lack - resources; who can help you - partners; how many ways you make money - product line; you need to spend to make money - cost structure ... no business The entrepreneurial model is equal to death.