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如何搞好科技宣传呢?我在这里谈谈科技宣传的渗透性和参与性。(一) “渗透”在这里是借喻,即潜移默化,一点一滴地发挥作用。北京晚报的经验是:抓两头,既抓生活常识又抓现代科技,由生活向科技渗透,这里有个普及与提高的问题。去年十月,上海进行了一次公众科学素养调查,结果是只有1.8%的人具有科学素质;而美国1990年的调查是6.9%。可以这样说,看晚报的读者,大多数对生活常识,衣食住行,生老病死感兴趣。因此,北京晚报重视刊登这方面的稿件,开
How to do a good job in propaganda of science and technology? I am here to talk about the permeability and participation of science and technology publicity. (A) “infiltration” here is a metaphor, that is, subtle, play a role. Beijing Evening News’s experience is: grasp two things, both grasp common sense of life and grasp of modern science and technology, from life to infiltration of science and technology, there is a problem of popularization and improvement. Last October, a public survey of public scientific literacy conducted in Shanghai showed that only 1.8% of people had a scientific quality; the 1990 survey of the United States was 6.9%. It can be said that to read the evening newspaper readers, most of life common sense, basic necessities, life and death are interested. Therefore, Beijing Evening Post attached importance to publish manuscripts in this area, open