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一、什么是薄利多销所谓薄利,是指企业有意识地降低单位产品的利润水平,其表现形式是降低商品价格;多销就是企业通过降低商品的价格,扩大商品的市场销售量,以求得增加总利润或减少总亏损。
1. What is the so-called “brutal profit” of small profits and quick sales refers to the fact that enterprises consciously reduce the profit level of unit products, and their performance is to reduce the price of commodities. Multi-selling means that enterprises reduce the price of goods and expand the market sales of goods in order to obtain Increase total profit or reduce total loss.