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关于产品竞争力的调查评价活动,我们很早就想做了。早在1980年总部设在日内瓦的世界经济论坛就开始做每年一度的全球主要国家与地区的竞争力排行榜,在世界上引起了很强烈的反响,竞争力愈来愈受到各个国家、地区和企业的重视。在国家综合竞争力中,企业竞争力是一项重要因素,而企业竞争力则集中地、具体地体现在它的产品和服务上。 评价竞争力,这在我国来说,首先是竞争和竞争力的概念直到最近几年才被各界所接受。因为计划经济时期,企业只需按时完成任务,生产出规格少、品种单一的产品,供应给没有选择余地的客户或消费者使用
As for the investigation and evaluation of product competitiveness, we wanted to do it very early. As early as 1980, the World Economic Forum, headquartered in Geneva, began to be the annual ranking of major global countries and regions. It has aroused strong reaction in the world, and its competitiveness has been increasingly affected by various countries and regions. The importance of business. In the comprehensive competitiveness of the country, the competitiveness of the enterprise is an important factor, and the competitiveness of the enterprise is concentrated and concretely embodied in its products and services. To evaluate competitiveness, in our country, the concept of competition and competitiveness was first accepted by all circles in recent years. Because of the planned economy, companies only need to complete tasks on time, produce products with small specifications and single varieties, and supply them to customers or consumers who have no choice.