编者按:随着中国消费者品牌意识的逐渐加强,消费者行为也随着媒介传播方式而改变,对于媒体经营来说,媒体的消费者自然是广告主,对于广告主来说,占领终端消费者的心智更是品牌传播的核心目的。中健龙和作为专注服务媒体和企业品牌策略公司,以更优化的策略,更完善的服务 Editor’s note: With the gradual strengthening of Chinese consumer brand awareness, consumer behavior has also changed with the way the media is transmitted. For the media operators, the media consumers are naturally advertisers, for advertisers, the occupation of end-consumer The mind is the brand’s core purpose of communication. Jian-Long and as a focus on service media and corporate brand strategy company to a more optimized strategy, better service