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近日,美国一家广告商的研究人员研制出一种新型数字海报。它能够识别人们的面孔,假使人们关注广告内容,“智能”海报将与之互动。这项最先进的数字海报通过叠加数字图像,使购物者能够看到衣物穿在自己身上的效果。附加在数字海报上的摄像机将扫描是否有路过的人对海报关注,并立即改变海报内容将他吸引。这项技术能真实地识别人们的面孔,一旦睁开你的眼睛,该系统便会跟踪你。这是一项非常先进复杂的技术,不久可能实现数字动态海报直接呈现商店的每件陈列商品。
Recently, a researcher from an American advertiser developed a new type of digital poster. It can identify people’s faces, and if people pay attention to the contents of advertisements, “smart” posters will interact with them. This state-of-the-art digital poster superimposes digital images so that shoppers can see the effect of clothes on themselves. The camera attached to the digital poster will scan whether there are people passing by to follow the poster and immediately change the content of the poster to attract him. This technology can truly identify people’s faces. Once you open your eyes, the system will track you. This is a very sophisticated and sophisticated technology that could soon enable digital dynamic posters to present each piece of display merchandise directly in the store.