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提到“品牌延伸”这个话题,在我们脑子里马上会闪现很多成功的案例和失败的教训,让我们感觉到,品牌似乎无所不能,品牌也似乎脆弱无能。
Mentioned the “brand extension ” this topic, in our mind will soon be a lot of successful cases and failure of lessons, let us feel that the brand seems omnipotent, the brand seems to be vulnerable.