社会工作者C:我是社区服务项目的行政助理,日常负责社会工作服务的宣传工作。服务点设有公众号,希望通过自媒体的运作,增强服务项目的影响力。可是公众号的关注人数、推文的阅读量都比较低,基本都是本机构同事在关注。如何才能增加服务项目公众号的关注度呢?答:其实,打开很多社区服务点的公众号,你会发现它们有几个共性特点:一是版面排版格式杂乱,二是宣传内容、标题中规中矩,三是内容大多是宣传及招募的内容。这时不妨问问自己,如果你是服务对象,是否会 Social Worker C: I am the administrative assistant of the community service project and I am responsible for the daily promotion of social work services. Service points with public number, hoping to self-media operation, enhance the influence of service projects. However, the number of public concern, the amount of tweets read are relatively low, the basic is the concern of my colleagues in this agency. A: In fact, open a lot of community service point of the public number, you will find that they have several common characteristics: First, layout and layout of the messy style, the second is the content of publicity, the title quite satisfactory, Third, the content is mostly publicity and recruitment of content. At this time may wish to ask yourself, if you are a service object, will you?