目前,服务行业出现了一些新的经验法则:1.赢得一个新顾客的费用为留住一个旧顾客的费用的5倍;2.要用12个正面的服务经验才能克服一个反面的教训;3.公司25—50％的运转开支可能是因为服务质量差所造成,这是第一次没有把事情做好的代价,美国国际出版商销售服务公司对取得成功的公式,如对资产利润、销售利润、投资利润的研究说明,产品和服务质量较高的公司实际上会有较好的结果。 At present, there are some new rules of thumb for the service industry: 1. The cost of winning a new customer is five times the cost of retaining an old customer; 2. The use of 12 positive service experiences can overcome one negative lesson; 3 The 25-50% operating expenses of the company may be due to the poor quality of service. This is the price of not doing a good job for the first time. The formula of US international publisher sales service company for success, such as asset profit, sales Research on profits and investment profits shows that companies with higher quality products and services actually have better results.