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财富品质研究院日前发布的《2014中国高端腕表报告》显示,中国市场高端腕表进口额暴跌89%,进口量暴跌88%,均跌回至九年前的水平。此外,尽管2013年中国市场高端腕表的销售额在324亿人民币,市场增速为8%,但政治因素对国内腕表消费抑制明显,腕表消费外流严重,国内市场主要是消化库存的状态,这一状况将持续至2014年底。具体从中国国内的市场区域来看,北京、上海、辽宁、江苏、浙江、广东是腕表门店密集度最高的地区。二三线城市目前高端腕表消费需求强烈,黑龙江、天津、河北、山东上升较快。而新疆、贵州、江
Fortune Quality Research Institute recently released “2014 China High-end Watch Report” shows that the Chinese market, high-end watch plummeted 89% of imports, imports plummeted 88%, both fell back to the level of nine years ago. In addition, although sales of high-end watches in the Chinese market in 2013 were 32.4 billion RMB, the market growth rate was 8%. However, the political factors have significantly inhibited the consumption of domestic watches, seriously deteriorating the consumption of watches, and the domestic market mainly digested the inventory status , This situation will continue until the end of 2014. Specific from China’s domestic market area, Beijing, Shanghai, Liaoning, Jiangsu, Zhejiang, Guangdong is the highest concentration of watch stores in the region. Second and third tier cities present high-end consumer demand for watches, Heilongjiang, Tianjin, Hebei, Shandong rose faster. Xinjiang, Guizhou and Jiang