传统戏曲渐渐退出主流娱乐的今天,其文化功能愈为彰显。各剧种都在积极争取年轻观众,随着各地的“戏剧进校园”活动逐年开展,如今“看戏”在大学校园里已成了比较有品位的事情。京剧、昆曲已取得一定成效,学生们愿意观看戏曲、谈论戏曲,很大程度是因为在推荐、研究这些传统戏曲的学者中,有学生们崇拜的文化名人。在这些文化人身上,年轻人看到了令人尊敬的学术修养,也看到了令人向往的优雅生活。在打造文化效应方面,粤剧起步稍晚,似乎还没有达到这样的效果,没有产生粤剧界的文化名人。如何挖掘粤剧的学术底蕴、提高粤剧的文化自信,是弘扬粤剧的重要课题。 The traditional drama gradually withdraw from the mainstream of entertainment today, the more obvious its cultural function. All the operas are actively seeking young audiences. With the “Theater into Campus” activities around the country every year, “Play Theater” has now become a more tasteful thing on university campuses. Peking Opera and Kunqu Opera have achieved some success. Students are willing to watch opera and talk about opera. To a large extent, students are acclaimed cultural figures who recommend and study these traditional operas. In these literary people, young people see respected academic accomplishments, but also see the elegant longing life. In terms of building cultural effects, Cantonese opera started late, but it seems that it has not achieved such an effect yet, and there is no cultural celebrity in Cantonese opera industry. How to excavate the academic details of Cantonese opera and enhance the cultural self-confidence of Cantonese opera is an important issue to promote Cantonese opera.