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一、抓好年度改进报纸宣传报道方案的总体策划报纸策划是近几年新闻界的一个热门话题,它是在当今新闻业激烈竞争中,报业从电子媒介学习来的新手段。作为报纸的总体策划,主要是从报纸的舆论导向、总体构想、总体风格和版面格局上考虑怎样创新。1992年开始,长江日报三年迈了三大步:1992年出周四扩大版;1993年由日出对开4版扩为8版;1994年由8版扩为上下午12版。报纸经过快速增容后,在报道质量、内容结构、管理机制和队伍建设
I. Doing a Good Job in Annual Overall Plan for Propagating and Promoting Newspaper Newspaper planning is a hot topic in the news media in recent years. It is a new means by which the newspaper industry learns from the electronic media in today’s fierce competition in the news industry. As the overall planning of the newspaper, it mainly considers how to innovate from the newspaper’s public opinion orientation, general idea, general style and layout. Since 1992, the Yangtze River Daily has taken three major steps in three years: the expansion on Thursday from 1992; the expansion on the 4th edition in 1993 to the 8th edition; and the expansion on the 8th edition in 1994 to the 12th edition on the afternoon. After the rapid expansion of newspapers, the quality of the report, the content structure, management mechanism and team building