报刊业:融合发展中寻求“突围”赵新乐在2015年11月20日人民网上撰文说:过去的5年,对于报刊业来说可谓是非常时期。转变体制机制,就要改变长期以来习惯的“套路”;经济下行、报刊业内部同质化竞争冲刷着本就危机四伏的“骨架”;新兴传播渠道、传播方式的诞生,更多地抢占报刊业的生存空间……改变,已是势在必行;融合,已经迫在眉睫;出击,必须立即着手。全面融合,实现数字化转型升级。近几年来,新媒体的发展带来大 Newspaper Industry: Integration and Development Seeking “Breakthrough” Zhao Xinle wrote in People’s Daily Online on November 20, 2015: In the past five years, it was an extraordinary period for the newspaper industry. Change the institutional mechanism, we must change the habit of “routine ”; economic downturn, the homogenization of competition within the newspaper industry scouring the crisis of “skeleton ”; emerging communication channels, the birth of the means of communication, and more To seize the newspaper industry’s living space ... change, it is imperative; integration has been imminent; attack, we must immediately start. Fully integrated to achieve digital transformation and upgrading. In recent years, the development of new media has brought great