党的理论宣传工作和思想政治工作如何适应改革、开放的新形势,如何通过自身的改革,使之富有针对性和说服力,真正能够深入人脑,打动人心?湖南省邵阳市委宣传部率先实践,并在全市各级党政领导中逐步推广的恳谈活动就是一个有益的探索。 邵阳市的恳谈活动一改过去有些理论宣传高高在上、脱离实际、空洞说教的面目,以诚恳交谈的方式,切实加强了领导机关同人民群众之间的思想交 How can Party’s theoretical propaganda and ideological and political work adapt to the new situation of reform and opening up and how to make it be targeted and persuasive through its own reform so as to really penetrate people’s mind and inspire people? Propaganda Department of Shaoyang Municipal Committee of Hunan Province takes the lead in practice It is also a useful exploration to gradually promote the earnest talks among party and government leaders at all levels in the city. The earnest talks in Shaoyang City changed some of the theoretical propaganda of the past, from the actual and empty preaching, earnest conversation, and earnestly strengthened the ideological exchange between the leading organs and the masses of the people