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媒介城市化作为我国媒介产业聚集的地理特征已经成为我国传媒业界和学界普遍接受承认的事实。自改革开放后确立了媒介产品商品化属性起,我国媒介生产单位就按照产业区位论的经典趋势向城市靠拢,伴随着城市区域化集合,媒介资源分配也呈现了区域化密度差异大的明显态势。认识到平衡与平均的不同,本文试图探讨目前媒介产业聚集形成以城市为导向的根本原因,并重识这种城乡失衡的必然性,在此基础上探讨与之相反的另一种产业布局可能。
The urbanization of media as a geographic feature of the gathering of China’s media industry has become a fact widely accepted by media and academic circles in our country. Since the reform and opening up, the commercialization of media products has been established. China’s media production units moved closer to the cities according to the classic trend of industrial location theory. Along with the urbanization of cities, the distribution of media resources also showed a clear trend of large differences in regionalization . Recognizing the difference between equilibrium and average, this article attempts to explore the current situation of media industry gathering to form the root cause of urban orientation and to recognize the inevitability of this imbalance between urban and rural areas. On the basis of this, it is probable that another kind of industrial layout is possible.