产品是所有企业市场经营过程中的重中之重,是撑起企业立足于市场,行走于市场的脊梁,特别是在当今各行各业产能过剩的时代,高品质的产品是决胜市场的核心,而满足各个不同层次消费者的需求,将产品进行多元化细分,制造差异化的产品类型则是企业谋取市场份额的利器。在产品差异化的生产过程中,外观、功能、设计甚至颜色都是产品独特生命力的具 Products are the top priority for all enterprises in the market management process. They are the backbone that prop up enterprises based on the market and walk in the market. Especially in the era of overcapacity in all walks of life, high-quality products are the core of winning markets. To meet the needs of consumers at different levels, the product diversification, manufacturing differentiated product type is the enterprise to gain market share weapon. Product differentiation in the production process, the appearance, function, design and even the color of the product are unique vitality