随着经济全球化的向前推进,中国市场经济得到进一步开放,世界十大轮胎品牌悉数进入国内市场,并加大了在国内市场的战略部署,体现出两种变动趋势,一是原来中外双方相对平等的“合作型”战略转变为谋求单方为主导的“控制型”战略;二是过去相对独立的“中国战略”转变为符合长远 With the advancing of economic globalization, China’s market economy has been further liberalized. The world’s top ten tire brands have entered the domestic market in full and increased their strategic deployment in the domestic market, reflecting two trends. First, both the domestic and foreign parties The relatively equal “cooperative” strategy has been transformed into a “control-oriented” strategy that is unilaterally dominant. Second, the relatively independent “China Strategy” has been transformed into a long-term