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当中国的电影院在经历了1995、1996年引进大片带来的狂喜之后,在世纪末却又再度陷入低谷。以国外大片冲击市场,为疲软的中国电影市场强行输入一剂强心剂,显然已不是百试不爽的灵丹妙药。于是,从电影本身出发去解决电影的市场问题,思考并回答“电影怎样才好看”这个好象并没有答案的命题,似乎却迫在眉睫地成了挽救中国电影以及电影市场的出路之一。电影从它诞生之初,就注定要扮演工业社会的神话这一角色。
When China’s cinema experienced the ecstasy brought by the introduction of large-scale films in 1995 and 1996, it was once again plunged into a downturn by the end of the century. To foreign blockbuster impact of the market, for the weak Chinese film market forcibly enter a tonic, apparently not a miraculous panacea. Therefore, starting from the movie itself to solve the market problem of the movie, thinking and answering the seemingly no-answer proposition “How the movie looks good” seems to be an urgent solution to saving the Chinese film and movie markets. From the very beginning of its birth, the film was destined to play the role of the myth of industrial society.