一、重新检讨商品战略 去年夏天,日本全国各地异常炎热,创下高温纪录,而这种现象使得夏季宠儿太阳眼镜的销路也推向另一高峰,比前年大幅提升。在景气方面,经济指标亦呈现回升,对低迷已久的市场状况而言,的确令人士气大振。 但尽管如此,并非所有的企业都能顺利搭上这班景气列车,除了长期的努力经营之外,尤其非得掌握机 I. Reviewing the Commodity Strategy Last summer, Japan was extremely hot throughout the country, setting a record high temperature. This phenomenon has also pushed the market for summer pet sunglasses to another peak, which has increased dramatically from the previous year. In terms of business climate, economic indicators have also shown a pick-up. Indeed, for the long-overdue market conditions, people have been greatly encouraged. But in spite of this, not all companies can successfully take this boom train. In addition to long-term hard work, they have to master the machine in particular.